On 14 November 2016, Messe Düsseldorf (Shanghai) Co., Ltd. officially appointed Ms. Du Yujia as new Deputy Project Director for All in CARAVANING with immediate effect. She will also take charge of the marketing and business events for Messe Düsseldorf’s several global top-tier trade fairs in China, including Caravan Salon Düsseldorf - the world’s largest show for motor homes and caravans, Tour Natur - an international top consumer fair for walking and trekking, and boot Düsseldorf - the world’s No.1 indoor water sports fair.
Ms. Du studied in Angers University and the most prestigious INSEEC Business School from 2006 -2011, where she has acquired solid knowledge and practical expertise in the field of business management and marketing.
Also, she has gained extensive professional experience from her previous service in Parishine and HSBC France, where she was responsible for the planning, organization and operation of large corporate campaigns and brand road shows. Before joining Messe Düsseldorf (Shanghai) Co., Ltd., she has worked for well-known event organizer Comexposium Group on international market expansion for the world’s largest food expo SIAL as well as management and coordination of SIAL global series, including several SIAL satellite shows in China, Canada, Middle East, ASEAN, and Indonesia. After about 5 years’ work experience in this international leading exhibition company, Ms. Du has built up full competencies in the field of event organizing, with strong expertise on key client management, exhibitor services, exhibition programming, partnership development and maintenance, market strategy making and implementation, budgeting and control, etc.
Under the leadership of Ms. Du, the AIC team will continue working hard to further improve AIC’s professional and international level, boost AIC’s brand visibility, and make it the perfect trade platform for caravaning and camping markets in China and wider Asia.
As for personal interests, Ms. Du loves music, travelling and gastronomy.
AIC 2017 - the 6th All in CARAVANING will take place at Beijing Exhibition Centre from 23 - 25 June, 2017.